Livret A Launch
Trade Republic
Campaign
Social Media
role:
Concept
Art Direction
Motion Design
team:
Gabriel Costa
Noem Harders
Marc Otten
With 58 million holders across France, the Livret A is the country’s most widely used savings account. In August 2026, Trade Republic introduced it to the app in partnership with AXA Banque—making it easier to save, spend and invest in one place. To bring this launch to life, we created a campaign that transforms the iconic paper passbook into a modern digital experience, now accessible directly through the Trade Republic app.
